The original Big Hammer™ Square Tail Design™:
Since 1997 Big Hammer™ swimbaits have been easily recognized throughout the fishing world as the swimbait with a Square Tail™. The original and unique Square Tail Design™ of the Big Hammer™ swimbait sets it apart from all other swimbaits on the market.
The term Square Tail™ refers to the trademarked design of the Big Hammer™ tail. In a nutshell this design consists of a tail where the sides are parallel and the top and bottom are parallel.